Women Know What They Want…Keep Asking Most marketers targeting “women” know how challenging it can be. Let’s face it, when you are marketing to a group who’s prerogative is to change their minds, you’ve got your work cut out for...
Pop Up Evolution First spotted as an emerging trend in 2004, Pop-up marketing is still flourishing today, but continues to evolve as marketers reinvent and integrate the concept with new and old tools to give customers a “360-degree product experience.” ...
