With 67.2% of B2B companies planning to ramp up their digital marketing spend this year, more B2B advertisers are using intent data to strategically segment potential customers based on their interests.By segmenting users across all campaigns, marketers will gain more...
Digital Marketing is on Fire! Digital Marketing is on Fire! Digital marketing is on fire — as each year brands increase their level of engagement with social media, according to the 2nd Annual 2012 Webmarketing123 State of Digital Marketing Survey of marketing...
